Episode 78: Recruiting for a Brand New Carrier, with Alyssa Muzzarelli
Alyssa Muzzarelli is a recruiter for Wider Group. Alyssa specializes in helping drivers to plan routes around needed time off and home life needs. Alyssa joins the Recruit and Retain: Trucking Edition podcast to share how her work as a recruiter and driver advocate are helping Wider Group rapidly grow.
What you’ll learn about in this episode:
- How Alyssa found her way into recruiting for the trucking industry by leaning into her strengths
- Why Alyssa began recruiting for Wider Group after working for a major national retailer and realizing she was unhappy with her role
- How Alyssa came to Wider Group when it was a brand new company, and how her duties at the company came to be defined over time
- How Alyssa is using social media and technology for lead generation, advertising and recruiting
- What skills Alyssa believes are necessary to be a great recruiter, and why knowledge of your company and its processes helps
- How Alyssa recruits owner-operators, and why building trust and providing open and honest communication is key
- How Wider Group works with drivers to plan routes around needed time off and home life needs
- Why Wider is one of the best-paying carriers in its Chicago operating area, and how good pay and fairness are key to their retention
- Why Alyssa sees her role as an advocate for the drivers who work for Wider Group, and how Wider Group is expanding through the success of their recruitment
- How Alyssa works to overcome driver issues, and why following up after the hiring process is key
Additional resources:
- Website: www.widergroup.com
- LinkedIn: www.linkedin.com/in/alyssa-muzzarelli-a086b9a2/
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